Bridge traditional and digital art while keeping your unique style. Maintain your vision from paper to pixels.

is this you? 

 Your paper art turns flat and lifeless when digitized

→ You feel disconnected from your art when working digitally

→ You're still confused about which programs to use

→  The endless "undos" erode your creative process 

→ Your digital work looks 'too clean' and doesn't feel like your art

→ Moving files between programs always seems to mess something up

→ It's difficult to re-create analog textures on screens

one-of-a-kind course


Skip the guesswork and find your digital match. See how ProcreatePhotoshop, and Illustrator handle three projects, then choose the one that fits your style.

doors open on 10/06 ✎﹏

doors open on 10/06 ✎﹏

doors open on 10/06 ✎﹏

doors open on 10/06 ✎﹏

doors open on 10/06 ✎﹏

doors open on 10/06 ✎﹏

doors open on 10/06 ✎﹏

hi, I am Esther Nariyoshi. 

I am a US-based Illustrator with extensive experience working with both analog and major digital programs. I've cracked the code on preserving texture, choosing the right tools, and building workflows that feel natural instead of forced. With 40+ classes taught to 45K+ students (1.5M+ minutes watched) and licensing deals with major brands, I know what separates marketing promises from real solutions. This lab is the course I wish had existed when I was figuring this out.

 

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select clients:

what's inside?

 

sneak peek ↓

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full process in 3 projects

analog and digital in one stop

Doors Open in

Enrollment Opens: Esther's Art Lab

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taught by someone who understands

Texture Preservation

KEEP YOUR ART'S SOUL

Your traditional sketches have life, energy, and that perfect imperfect texture. Learn proven techniques to preserve what makes your hand-drawn work special when moving digital—no more flat, lifeless digital work.

Hybrid 

Workflows

FIND YOUR PERFECT PROCESS

Stop guessing which program to use when. See multiple workflow demonstrations for the same projects and discover the exact process that matches how your creative mind actually works—whether you're traditional-first, digital-native, or somewhere in between.

Clear Choices

YOUR ART, YOUR WAY

End the confusion about Procreate vs. Photoshop vs. Illustrator. Through side-by-side comparisons of real projects, you'll finally know which tools enhance your natural style instead of fighting against it.

Multi-Angle Filming

SEE EVERY DETAIL

Multiple camera angles show overhead workspace, natural hand position, and close-up detail simultaneously. No squinting or wondering "what did she just do?"

On-Screen Highlights

FOLLOW WITH CONFIDENCE

Screen-based instructions include cursor tracking and keyboard highlights. Your focus stays on creating, not hunting for tiny menu items.

Proven Expertise

40+ CLASSES, 8 STAFF PICKS

Years of teaching have taught me exactly what works. Every lesson eliminates confusion and builds genuine confidence.

No Black Friday discounts this year

What? Here's why: waitlist members get the best deal. Your early trust won't be undercut by bigger sales later. Yeah, I am a one-woman business; I can make weird calls like this. Join the waitlist now. (and eat your Thanksgiving meal in peace this year, cheers 🥂)

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LOCK IN THAT LAUNCH PRICING. RECEIVE FREE BRUSHES. SAY LESS.

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what's inside:

01. Module 1 Foundations

Foundation & Visual Library Building - Start here if you want to relax and build a creative foundation. We'll explore and analyze inspiring picture book illustrations, and build your extensive personal visual vocabulary from scratch.

01. Module 2: Workflows 2.0

Complete Commercial Project: Traditional to Digital Workflows in Procreate, Photoshop and Illustrator. Follow a real client brief from concept to completion. Learn professional sketching techniques, mood boarding, and how to preserve hand-drawn energy when going digital - perfect scanning, cleanup, and cross-platform workflows that actually work.

03. Module 3: Brand Storytelling

Diving into a complex packaging brief requiring multiple illustrations and cohesive visual elements. See how different programs handle product design challenges, color matching, and scalable artwork. Perfect for artists ready to tackle more sophisticated client work

04. Module 4 Three-Panel Illo

Narrative Illustration & Portfolio Development Transform personal stories into professional portfolio pieces through guided prompts in multiple programs. Learn observational drawing techniques and narrative-driven composition while building work that showcases your unique artistic perspective.

05. Module 5: Digital Integration

Traditional-to-Digital troubleshooting & advanced techniques solve the most common digitization problems artists face: scan enhancement, preserving watercolor textures, separating overlapping elements, and making traditional and digital elements work seamlessly together. Includes over a dozen specific scenarios with step-by-step solutions.

01. Module 1 Foundations

Foundation & Visual Library Building - Start here if you want to relax and build a creative foundation. We'll explore and analyze inspiring picture book illustrations, and build your extensive personal visual vocabulary from scratch.

01. Module 2: Workflows 2.0

Complete Commercial Project: Traditional to Digital Workflows in Procreate, Photoshop and Illustrator. Follow a real client brief from concept to completion. Learn professional sketching techniques, mood boarding, and how to preserve hand-drawn energy when going digital - perfect scanning, cleanup, and cross-platform workflows that actually work.

03. Module 3: Brand Storytelling

Diving into a complex packaging brief requiring multiple illustrations and cohesive visual elements. See how different programs handle product design challenges, color matching, and scalable artwork. Perfect for artists ready to tackle more sophisticated client work

04. Module 4 Three-Panel Illo

Narrative Illustration & Portfolio Development Transform personal stories into professional portfolio pieces through guided prompts in multiple programs. Learn observational drawing techniques and narrative-driven composition while building work that showcases your unique artistic perspective.

05. Module 5: Digital Integration

Traditional-to-Digital troubleshooting & advanced techniques solve the most common digitization problems artists face: scan enhancement, preserving watercolor textures, separating overlapping elements, and making traditional and digital elements work seamlessly together. Includes over a dozen specific scenarios with step-by-step solutions.

t-1m

meet happy students

FROM ESTHER'S PREVIOUS ILLUSTRATION COURSES

This is an ahhmmaaazzing class by Ms.Nariyoshi!!! I'm super grateful to her for making concepts so crystal clear! I used to dread working in Adobe Illustrator because I was a total newbie to it. Now I'm able to use a few tools to pursue my passion and it's given me so much confidence!! I can't thank you enough Ms.Nariyoshi for this wonderful class you've made for us!! The examples, the tutorials, the entire process and every single thing about this class is awesome!!!

Anu P student from one of Esther's Illustrator classes

I LOVED this class. Thank you so much, Esther, for your style, your clarity and your lightheartedness. I’m a new artist, but you make this feel approachable and remind us that we come to art for the fun and beauty that it provides. Sometimes in the perfectionism, we can lose that. So thank you for reminding us through your instruction to trust our talent and to keep going. You’re such a great teacher!!!!

Mnikesa W student from one of Esther's Procreate classes

This was a great class. everything was so organized and easy to follow. it’s really opened up a whole new world of textures to me. I can’t wait to put everything to use.

Andrea student from one of Esther's Procreate classes

frequently asked questions

+ What software do I need?

+ Is this for beginners or advanced artists?

+ I only work traditionally—is this still for me?

+ What if I'm not tech-savvy?

+ How long does it take to complete?

+ Is this course specifically designed for a certain art style?

+ Is this digital-illustration-only instruction?

+ Which digital programs do you cover?

+ Do I need to follow projects in order?

+ What if I already know [Procreate/Photoshop/Illustrator]?

+ Do I need a tablet or can I use a mouse?

+ How much content is included?

+ What if I don't have time to take it right when it launches?

+ Is this a community-based course?

+ How long do I have access to the content?

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LOCK IN THAT LAUNCH PRICING. RECEIVE FREE BRUSHES. 

Remember: there won't be any Black Friday promo this year.

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